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Analytics Toolbox: 50+ More Ways to Track Website Traffic
If you have a website or blog you’re probably interested in who’s visiting your site and what they’re doing while they’re there. Way back in 2007 we did a post on web analytics but a lot has changed since then. Most analytics packages are now focusing on real-time tracking and graphical representations of visitor data. Below are more than fifty analytics tools to help you monitor and analyze your web traffic.
How do you monitor and analyze your web traffic? Tell us more in the comments.
Analytics Software Packages
VisiStat – Real-time tracking with graphical and intuitive reporting features.
Google Analytics – Mentioned in our first list. Google offers free analytics software. Includes tight integration with AdWords (see also: 27 Features that Make Google Analytics Best of Breed ). Unlike some enterprise apps, the stats are usually on a delay of a few hours.
mviSPY – Real-time analytics that track conversions and visitor identities.
Webstats BASIC – A free analytics program that tracks visitors and trends and has exportable reports.
Webstats PRO – A full-featured analytics package that includes click path analysis, campaign tracking, and complete traffic monitoring capabilities.
LoadStats – Provides two different packages that include basic page view and visitor tracking along with geo-location, ad tracking, and more.
Opentracker.net – Real-time visitor monitoring and web statistics.
eWebAnalytics – Comprehensive, free package that tracks unique visitors, conversions, average click-paths, traffic history, bounce rates, and virtually everything else that you could want in an analytics solution.
MetaTraffic – Web analytics program that installs quickly and has the ability to track ad campaigns, downloads, and multimedia file traffic.
ShinyStat – Web analytics with three available packages that range from a free package that is basically a souped-up hit counter to a full-featured business edition with conversion and campaign tracking.
Lyris HQ – Analytics that include campaign ROI tracking and the ability to segment your historical data in any way you want.
W3Counter – Analytics that include a real-time visitor map to show where your visitors are coming from as they arrive.
Blizzard Tracker – Intuitive web analytics that include web stats in real time.
StatsAdvisor – Web analytics that help you track both online and offline advertising efforts.
Clicky – Shows you every action a visitor makes and offers a dedicated iPhone version.
Logdy.com – A free and paid analytics program with real-time reporting.
Pagealizer – Web analytics that actually suggest changes and optimizations for your pages.
Sometrics – Analytics that measure your social advertising efforts.
Piwik – Open source web analytics that you put on your own server.
FireStats – A downloadable web analytics program that’s free for non-commercial use.
Snoop – Analytics that give you real-time notification of events that happen on your website (like orders, unique visitors, comments, and more).
Yahoo! Web Analytics – Formerly IndexTools, this package provides real-time enterprise site stats.
BBClone – A PHP based stats package.
Woopra – Analytics suite that includes click-to-chat functionality and real-time notifications.
MochiBot.com – Flash content analytics.
Grape Web Statistics – A free and open source analytics package that includes the ability to query historical data and is compatible with both PHP 4 and 5.
Stuffed Tracker – Track form submissions, downloads, and other visitor actions, calculate conversions and ROI, analyze landing page effectiveness and more.
GoingUp – Complete analytics package with comprehensive visitor and performance tracking.
PHP-Stats – A complete analytics program built in PHP.
Shortstat Beta 3 – A simple analytics program that includes search engine keyword tracking and more.
SlimStat – Based on Shortstat but includes a number of other features including the ability to filter out search engine crawlers and showing visits and unique IPs instead of just hits.
JAWStats – A free, open-source analytics package that displays your stats using charts, graphs, and tables.
Histats.com – Free web stats in real time that include referrer information, detailed visitor information and more.
StatCounter – A highly configurable stats program that’s free.
Brandgrow Website Analytics – Analytics that include website segmentation, competitor analysis, industry benchmarking, and more.
Sawmill 8 – Analytics with real-time alerts and clickstream analysis.
XPLG – Analytics package that lets you monitor and analyze any type of IT data.
FuseStats – Web statistics that include customizable heatmaps, ad campaign management, multiple site tracking and more.
Enquisite – A search analytics program that includes visual search analysis and helps you optimize your site’s longtail search referrals.
Web Traffic Visualization
clickdensity – Heat maps with real-time visitor data to help you optimize your link and ad placement and enhance your site’s stickiness.
nextSTAT – Complete analytics package that includes graphical visitor detail path reports.
ClickTale – Watch movies of what your visitors do while on your site, view heatmaps and every interaction that a visitor has on your site including hovers, hesitations, and even which form fields are causing visitors to leave.
ClickHeat – A free click heatmap generator.
WASP – Web Analytics Solution Profiler is a Firefox extension that helps you understand how your web analytics solution is being implemented.
SiteScan – A Google Analytics diagnostic tool that audits your Analytics setup to make sure it’s properly configured.
Fire Analytics – A Firefox extension that lets you view your Google Analytics reports from Firefox.
Cownter App – Shows visitors to your site how many people are currently on each page.
Market Research Data and Site Rankings
popuri.us – A tool to check your ranking and popularity on a variety of sites including Alexa, Google PageRank and more.
socialmeter – Check your website’s social popularity on sites like Digg, Furl, Jots, and more.
Statsaholic – Compare rankings and other information on up to three websites at a time.
SiteVolume – Compare how often keywords show up on any site you select.
Webslub – Compare your site’s performance to any other site.